Regional News-Mombasa
Kenya Industrial Estates (KIE) has stepped up engagement with the Kenya Bureau of Standards (KEBS) to strengthen product quality, standards compliance and market competitiveness among Micro, Small and Medium Enterprises (MSMEs). The company was represented by its Coast Regional Manager, Ms. Matilda Mwachia, at the World Quality Day Workshop organised by KEBS in Mombasa under the theme “Quality: Powering Performance.”
The engagement builds on KIE’s ongoing efforts to equip MSMEs with practical knowledge on quality standards and certification. Through its Business Advisory Services (BAS) training programmes, KIE has regularly invited KEBS experts to sensitive entrepreneurs on product certification, regulatory compliance and the importance of meeting market standards.
Discussions at the workshop highlighted the role of KEBS certification, particularly the Standardization Mark (S-Mark) and Diamond Mark, in improving product credibility, building consumer confidence and opening access to regional and international markets, including opportunities under the African Continental Free Trade Area (AfCFTA).
For MSMEs, quality compliance is a critical business growth enabler. It strengthens product acceptance, creates opportunities to supply formal retail outlets and access public procurement, while enhancing the capacity of enterprises to compete in wider markets.
Through such strategic engagements and targeted business advisory interventions, KIE continues to strengthen MSME capacity, address barriers to enterprise growth and support businesses in becoming more competitive, sustainable and market-ready.